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Pardot NYC B2B Marketing Trailblazer Community User Group February 2019 with Demandbase ABM and Pardot Einstein

This Tuesday, the Pardot B2B Marketing Trailblazer Community welcomed Demandbase, to talk about using "behavioral intent" in Account Based Marketing strategy with Pardot.   Demandbase flew John Dering, Senior Director, ABM Technology & Strategy out from California to brave the snow and sleet to talk about their integration with Pardot, and the latest in ABM strategy. 

This was our first time meeting at Computer Futures in SoHo, who had an awesome event space, and who were generous enough to host.  I also spoke briefly about the Spring '19 release notes and Pardot Einstein Behavior Score, but I was battling a cold and couldn't pontificate that much. 

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